• Aqua Books (1999-2012) is now permanently closed. This site is for posterity only. Thank you for everything.
  • Coming May 2014 -

274 Garry St.
(Between Portage
& Graham)

Winnipeg, MB
Canada  R3C 1H3

Tues-Sat 11am-9pm
Sun-Mon Closed


We accept Interac, Visa and Mastercard too

What people are saying:

I am one of your new subscribers to your online weekly updates. I find them fascinating, and entertaining. They remind me of my cultural background...Spanish...where folks could get together and loudly, sometimes irreverently, discuss differences of opinion and still go home with egos intact. It has always saddened me how "polite" we all are here in Canada, and how much we miss by not giving our real opinions for fear of offending someone. Carry on. Salud y Buena suerte! - Carmen Lopez, Winnipeg

The Soup Incident

In the spring of 2007, I asked graphic designer Julia Michaud to create a new logo for us, something that would really get us noticed. As we worked together and tossed ideas around (and I couldn't make up my mind), we started goofing on iconic images in popular culture. She ended up designing some Aqua Books "logos" that were spoofs of other images, including some big-time corporate logos. I thought her rendition of Andy Warhol's Campbell's Soup Can was hilarious. Campbell's, apparently, did not. Following is their letter to me, plus my response (farther down). Oh well, at least I got noticed....

Campbell's has now responded to my response. It's at the bottom. At first I thought that she didn't get it, being a humourless (that's Canadian for humorless) lawyer. After reading it again, I now realize what she actually said: "It's nice for you that you're such a funny boy, but use our logo again, and I'll be all over you like stink on a hobo." I thought I was funny, but she has a very deft touch. Maybe she missed her calling. I know I missed mine.

UPDATE 10/21/08: Looks like someone else has had a little correspondence with our friend Jill: Campbell's Soup at War with Pop Burger.

soup soup soup soup soup soup soup

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